Album Flat Plan

First of all we looked into the conventions of debut album covers and what their purpose is. We decided that the key conventions we should focus on were:

• The focal image; creating an artist image and identity 
• Consistent theme; branding and styling is very important  
• Placing and styling of the artist and album name; conventional of debut to be self-titled 
• Industry conventions such as barcode and copyright information

After spending a session brainstorming together, our initial ideas for the album cover were:

• All of members of the group on the front cover
• Powder paint on the inside cover
• Colour scheme of bright colours, similar to our video
• Feeling of friendship and fun/partying
• Realistic and believable, not overly edited

After we had made these decisions, we researched into other album covers which would influence us to make further, more specific choices. Some of these influences included:

MGMT- Oracular Spectacular

What we liked about this album cover:

• Styling gives it a festival feel
• Colour scheme of background works well
• Artist shot gives a sense of friendship and closeness of the group
• Text is quite basic but very clear
• Gives a clear representation of the artist

MGMT- Oracular Spectacular

We also really liked the back cover of this album. This was because:

• Again there is a sense of friendship between the people
• The costuming is creative and interesting
• The typography is basic but the image is striking so they balance each other
  
  

  

  Radiohead- In Rainbows

 Due to paint and colour being a main concept of both our video and our artist image, this album cover was very influential. As we want an artist shot on the front, we have used this as inspiration for the inside cover of our digipak. The mix of colours is striking and effective. From this we have decided to use powder paint on the inside cover.

This is the effect we want to create on the inside cover of our digipak. We would like an image of the lead singer blowing paint across the inside cover:

It would hopefully have a similar effect to the image above, however we intend to use a white background, closer framing and the colour scheme in the image to the right;

We like this colour scheme as we feel the colours blend together really well to create a gradient, and they particularly work well with powder paint.

This colour scheme will be a consistent element of our branding across the music video, album cover, promo shots and website.

These album covers were also huge influences as we like the contrast between the simple white typography and the lightly coloured images/backgrounds. The gradient styled colouring is the sort of look we would like to achieve with our background.

After doing this research and discussing our desired album cover, we produced these final flat plans:

Front

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